Welcome to WATCHFLOW
The operating system built exclusively for luxury watch dealers. Let us show you around — this will only take a moment.
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Inventory Management
Track every piece with photo management — 9 operations available including add, edit, status tracking, and detailed specs.
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Professional Captions
Create polished listing copy instantly, tuned to your brand voice.
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Multi-Platform Publishing
Connect Instagram, WhatsApp, Telegram, and more — publish everywhere from one place.
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Deal Pipeline & CRM
Full deal pipeline with 7 operations — stage advancement, payment recording, and notes.
Choose your aesthetic
Select a visual theme that matches your brand. You can change this anytime in Settings.
Your Inventory
The foundation of everything. Add your watches and track them from acquisition to sale.
1
Add your first watch
Click Stock in the sidebar, then + Add Watch. Enter the brand, model, reference, condition, cost, and asking price.
2
Upload photos
Drag and drop up to 12 photos per piece. The first photo becomes the cover — you can change it anytime.
3
Track status
Each watch moves through statuses: In Stock → Reserved → Sold. Deals automatically update status when closed.
Listings & Captions
Create beautiful listings with professional copy that matches your voice.
1
Create a listing
Click + New Listing to start the guided flow. Upload photos, enter details, and your caption is created automatically.
2
Choose your tone
Select from Luxury Dealer, Concise, Hype/Streetwear, Technical, or Minimal — the system adapts to your brand voice.
3
Publish everywhere
Select destinations and publish to multiple platforms simultaneously. Track success and failures in the Activity Log.
Deals & Contacts
Your complete sales pipeline and relationship manager.
1
Pipeline stages
Deals flow through: Inquiry → Deposit Received → Negotiating → Reserved → Closed. Track agreed prices and payments at each stage.
2
Contact management
Tag contacts as Buyer, Seller, Dealer, Consignor, or VIP. See their deal history and add notes for each relationship.
3
Payment tracking
Record payments against deals, track amounts due, and see your full payment history in the Payments section.
Destinations & Storefront
Connect your channels and launch your own branded storefront.
1
Connect platforms
Go to Destinations to add your Instagram, WhatsApp groups, Telegram channels, and more. Each gets its own posting configuration.
2
Your own storefront
In Settings, create a branded storefront at yourname.mywatchflow.com. Customers can browse, inquire, and even purchase directly.
3
Stripe payments
Connect Stripe in Billing to accept payments on your storefront. Customers checkout directly — funds go straight to you.
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You're all set
Your workspace is ready. Start by adding your first watch to inventory, or create a listing to see professional captions in action.
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Add First Watch
Start building your inventory
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Create a Listing
See captions in action